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Building Community: Social Media Management for Downtown Milford
Discipline
Digital Marketing Management, Newsletter Development and Email Marketing
Description
Experience a taste of Downtown Milford through our strategically crafted social and newsletter content, designed to be both visually appealing and community focused.
Social Media Platforms
Instagram & Facebook
Date
June 2024 - May 2025
Newsletter Example
In my role as an Integrated Communications Coordinator at Franco, one of my primary client accounts was Downtown Milford. Each month, I created and managed a social media calendar for their Instagram and Facebook pages and scheduled all content to go live. I developed reel content using footage and photography I captured during our quarterly content shoots. I also drafted and distributed the monthly issue of the Downtown Milford newsletter, which informed community members about upcoming events and Main Street specials.
