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Strategic Brand Expansion: Survival Fitness Bay City

Discipline

Marketing Plan

Description

Strategic marketing guide

Collaborators

Rachel Gonsler, Noah Rienks, Zachary Soper & Macey Stringer

Social Media Platforms

Instagram & Facebook

Date

April 2024

Survival Fitness Bay City wanted to strategically expand their market reach, aiming to enhance its visibility and resonance within its target demographic through a comprehensive marketing initiative. By leveraging social media platforms — particularly Instagram — the brand seeks to refine their digital presence and implement transparent pricing strategies to effectively engage their audience.

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